As you may have guessed, we have been busy. Too busy to update our blog, finish our logo and identity and get our web site up and running. This is because we have been involved with Design for London, the GLA and the Outer London Fund. Alongside this and work for our other clients, we also became parents for the first time!
First of all we were involved in creating the identity and prospectus for the Outer London Fund which was designed to help rejuvenate high streets around London. Due to our work on Sydenham Road via our What If Sydenham project we were invited to have a chat with the rather lovely people at Design for London. One identity and two prospectus’s later they then invited us to present our thoughts on High Streets at City Hall to all the Outer London Fund winning boroughs.
The reaction was amazing. We had a queue of people wanting to talk to us about high street improvements and shop signage. We advised 14 different councils in the coming months on branding and design. We worked with Bromley Council, Muswell Hill Traders, Lewisham, Harrow, Hillingdon and Hounslow Councils on branding, high street enhancement schemes and websites.
Round 1 is almost at a close, but Round 2 is awaiting in the wings. It’s been an exciting journey and we have learnt a lot, both from working with councils and local traders. Nearly all the problems we have found are universal and make even more sense of the proposals put forward by Mary Portas in her report.
We will share some of our learnings in further posts. That’s the great thing about this job. You never stop learning.